Who we are
TWC, The Wise Computer Inc. is a leading technology wholesaler in Latin America, with over 40 years of experience in the market. Founded in 1989 in Doral, Florida, we have grown to become one of the most recognized distributors in the region, with presence in several countries and a subsidiary in Caracas, Venezuela. We also have representatives in Colombia, Venezuela and Ecuador.
Our specialization lies in the distribution of high-volume technology products from the best brands at highly competitive prices. We strive to be a strategic partner for our customers, providing not only state-of-the-art products, but also personalized service and exceptional logistics that ensure fast orders and on-time deliveries.
We pride ourselves on our work ethic based on continuous improvement, always seeking to deliver better service, superior products, and first-class experiences. With TWC, you’ll have all the tools you need to make your business a success.
Values
Commitment to the Customer: Customer satisfaction is our priority, always offering personalized service. Integrity: We act with honesty and ethics in all our relationships. Innovation: We stay at the forefront of technology to drive our clients' success. Operational Excellence: We ensure efficiency and quality in every process, with on-time deliveries. Teamwork: We foster a collaborative environment based on respect and cooperation. Adaptability: We are flexible and proactive in the face of change, offering solutions adjusted to new realities.
Mission
At TWC, our mission is to empower our customers in Latin America and the Caribbean by providing advanced technology, logistics and financing solutions that ensure fast and efficient access to competitive products. With more than 40 years of experience, we are dedicated to providing personalized service that enables our customers to achieve their goals and stand out in an ever-changing marketplace.
Vision
To be the most trusted and respected technology distributor in Latin America and the Caribbean, recognized for our innovation, service excellence, and ability to anticipate and respond to the changing needs of our customers. We aspire to lead the market, expanding our presence and strengthening strategic alliances, while continuing to drive the growth and success of our customers and partners.
Meet our team
Luigi Boria
President
Graciela Boria
Vice President
Lorena Boria
CFO
Ernesto Bernal
CEO
Patricia De Abreu
Senior Product Manager
Gabriel Rodriguez
Account Manager
Benjamin Payares
Purchasing Manager
Diego Navas
Account Receivable Manager
Alejandro Mendoza
Territory Manager
Sabrina De Vita
Marketing Manager
Alexia Luc
Social Media Manager
Sonny Benavides
Account Manager
Pablo Capestany
Account Manager
Danilo Valencia
Product Manager
Adina Alcalá
Account Manager
George Herrera
Accounts Payable Manager
Alexandra Avila
Administration
Wilmer Mermejo
Warehouse Manager